Get access to all the resources mentioned in this video and the 6th method here: http://www.soldwithvideo.com/articles/ranking-1-in-google-isnt-important-and…
Understand these important elements, and you’ll understand how to implement an integrated approach that will maximize return on your local marketing dollars….
C’mon over to http://marieforleo.com/2012/02/local-business-marketing where the main discussion happens after the episode! How to get customers for your loca…
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Local firms merge to form Uptick Marketing
Birmingham-based Infomedia, a website development company, has acquired another local marketing firm, Epik Consulting. The acquisition results in the creation of Uptick Marketing, a new digital marketing firm that will also be based in the Magic City.
Read more on Birmingham Business Journal
Heinz switches from local to pan-European Facebook strategy
Heinz has dropped the local approach to Facebook marketing for its flagship Tomato Ketchup brand in favour of a pan-European strategy designed to boost content production around its first campaign for the region in nearly 10 years.
Read more on Marketing Week
How to Rule Local Results in SEO [Infographic]
Business owners should try to understand that inclination and adapt their marketing strategies to stay competitive in today's rapidly changing market. For example, fighting local competitors can be a real challenge. Fortunately, you can use some simple …
Read more on MarketingProfs.com (subscription)
Nonprofits Can Register for Free Marketing Services in Local CreateAthon
createathon Local nonprofits can apply now for pro bono creative marketing services through a local firm. In a 24-hour blitz Oct. 23 and 24, Proximo Marketing Strategies will host its second CreateAthon event. A national nonprofit, CreateAthon operates …
Read more on Williamsburg Yorktown Daily
Column: Marketing in the 21st century
With our propel offerings, we can now provide those solutions from one local provider that has been providing local marketing solutions for Ellis County businesses since 1867. Only now, we can help our local businesses reach their customers around the …
Read more on Waxahachie Daily Light
New Local Marketing Association
Windhoek — There is a new Marketing Association of Namibia, which this time around has the Polytechnic of Namibia as its rallying body. This new lobby group, for the marketing professionals, has the principal goal of raising awareness of the …
Read more on AllAfrica.com
Mike Blumenthal Talks Local Search Marketing, Pigeon Update
In fact, the latter is getting increasingly more difficult, even for seasoned Internet marketing professionals. Luckily for business owners, web marketing agencies and anyone who wants to get more from local search, hope comes in form of Mike …
Read more on Small Business Trends
13 Affordable Local Marketing Ideas for Small Businesses
With their unique experience in the field, company owners can easily become thought leaders on a local scale by contributing articles to local publications or becoming guest authors in printed and digital resources. Beginner guides are a great way to …
Read more on Business 2 Community
Local marketers say they prefer direct mail over digital
Funny thing is, according to The 2014 Brandmuscle State of Local Marketing Report even though more local businesses use direct mail, they're more satisfied with the results they get from email. So why are they choosing direct mail over email? 56% said …
Read more on Marketing Pilgrim (blog)
5 Local Marketing Lessons I Learned From The Insurance Industry
Our resulting white paper, Navigating the Last Mile: Insurance,” released by the Local Search Association (LSA), explores how consumers consider, seek and discover insurance providers in the last mile of advertising, as we have defined the term. Yet …
Read more on Search Engine Land
Local marketing options
As we continue our series explaining the value of going to an expanded Sunday publication, we want to explain why going through this change not only will improve readership enjoyment for our subscribers, but also will enhance the power of our marketing …
Read more on Covington News
SMBs Now Spend More Than 1/4 of Marketing Budgets on Digital Media
A new report released by local marketing research firm Borrell Associates paints a rosy picture for the immediate future of local marketing — as long as the industry can overcome a few barriers . The report, which drew from a survey of over 2,000 SMBs …
Read more on Street Fight
Building brand recognition for your small local company would be the icing on the wedding cake and for some, this would drive their business to a whole new level. In this post I’m going to break down several local internet marketing tips you can use to promote your business name and also drive a lot more sales and customers to your business just like a magnet.
Have you been lacking sales, customers, and traffic to your shop? This might be due to the existing change that is occurring in the business world. In years past, you could get a good advert in the telephone book and generate a whole bunch of leads like clockwork.
These days, the internet has taken over this specific advertising strategy by storm. It is simply easier to perform a quick research online than it is to get a weighty telephone book to look for a product.
Thus, the very first tip to make a lot more product sales for your small-sized business is to set up some type of web real estate. Hopefully, you have set up a database of the existing repeat buyers who absolutely love your product and wouldn’t mind looking at what you have established on the web.
The best approach here would be to set up a basic capture page with a video on it telling your existing and prospective customers the greatest benefits you have to offer. This is actually a great local internet marketing tactic that can truly change the way you conduct business online.
For example, in the event you own a cafe or restaurant, do a genuine video showing the whole planet your very best dish and how you can prepare it. Furthermore, maybe you would like to hand out your Top 3 recipes in exchange for your potential customers name, email, and phone number. This will begin the communication process, which eventually should direct your prospective customers to visit your establishment.
Secondly, if you would like your local business brandname to go viral, you should create a fan webpage on Facebook. Facebook is undoubtedly in the new light of successful internet marketing. Here is a great tip you can actually take to the bank: When you capture the identity of your current and prospective buyers, reroute them to “Like You” on the fan page.
Quite simply, your fan base at Facebook becomes your very own little crowd who is cheering for you in sense. Whenever your small company has a whole new product come out, discounts, specials, and tips be sure to let the fans know on the fan page. If you are not familiar enough with online marketing you may consider employing a local online marketing consultant.
To learn more about local internet marketing tips, tricks, news, and updates, visit us today at: http://www.colinklinkert.com/local-internet-marketing/