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SMS Marketing

What's More Effective for eCommerce – Email or SMS Marketing?

What's More Effective for eCommerce – Email or SMS Marketing?
SMS marketing has proved a big hit not only for retailers and ecommerce sites but their customers too – producing some amazing responses for retailers. Mobile marketing shouldn't scare you, it should excite you – and if you are new to the mobile …
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WeText Targets US And International Markets For Customized Interactive Messaging
The unique service enables direct access not only to all digital devices in the U.S. but also in 140 countries around the world. As a leader in database optimization and two-way SMS/MMS marketing, WeText provides highly personalized, one-to-one …
Read more on Consumer Electronics Net

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SMS Marketing

TheGoodDeal.in Catches Eyeballs through SMS Campaign

TheGoodDeal.in Catches Eyeballs through SMS Campaign
In India, the growth in the mobile market size is expected from $ 4,314.5 million in 2014 to $ 15,287.4 million in 2019. This growth is expected at an estimated CAGR of 28.8% which indicates that India is going to be one of the countries that holds …
Read more on Financial Express

45 Texting Statistics That Prove Businesses Need to Take SMS Seriously
(Digital Marketing Magazine); 44% of consumers with texting capabilities would prefer to press a button to initiate a text conversation immediately, rather than waiting on hold to speak with an agent. (Harris Poll; link below); Texting in the sales …
Read more on Customer Think

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SMS Marketing

5 Tips for Killer SMS Marketing

5 Tips for Killer SMS Marketing
With so many options, small business owners may not know where to begin their mobile marketing efforts. SMS marketing can be a great first step for those looking to expand to mobile. Not only is it affordable, but it's extremely effective when you …
Read more on Small Business Trends

Mobile Industry on the Move August 15
An effort that it hopes will offset declining revenues in an increasingly saturated smart phone market, HTC's realignment strategy will cost 2,000 employees their jobs, according to a company statement. This is only one effort in the smart phone …
Read more on Mobile Enterprise

XpressBuy Announces Integration With Four New E-Commerce Platforms
“Unlike most Buy Button technology available today, XpressBuy is the 'Open Choice' for marketers seeking to include a Buy Button across a wide range of platforms — including mobile ads, content sites, social media, catalogs, messaging, email and SMS,” …
Read more on Marketing Land

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SMS Marketing

Is There Still Some Value in SMS Marketing?

Is There Still Some Value in SMS Marketing?
As a marketing manager, you've probably seen all of the facts and infographics surrounding SMS marketing. In order to cut through the clutter, here are some cold hard facts: A recent Nielsen study reports that 40 percent of mobile phones in the U.S …
Read more on Business Review USA

Is SMS Text Marketing Still Important?
Companies have the opportunity to reach highly engaged audiences. Consumers typically limit themselves to brands they care about, therefore when opting into an SMS promotion, these brands can market to a targeted audience. SMS is more likely to …
Read more on Smart Data Collective

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SMS Marketing

What Does SMS Marketing Cost??

What Does SMS Marketing Cost??
There are so many marketing channels available today, it is imperative that a business chooses the correct marketing mix to work for them. Some channels are extremely expensive, such as TV or radio advertisements, whilst others, such as SMS Marketing …
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Creating your First SMS Marketing Campaign
When was the last time you didn't open a text message? Compare that with the last time you didn't open an email or direct mail. SMS is a hugely effective and versatile tool used across the whole gamut of marketing communications – the whole product …
Read more on Fourth Source

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SMS Marketing

The Secret of SMS Marketing

The Secret of SMS Marketing
SMS marketing is another way to reach your client on a level that is easily accessible to them. Since so many people are constantly mobile, reaching out to a customer through text messages is another way to grab their attention and catch them whenever …
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Why SMS Marketing is Catching the Eye of Online Stores as Mobile Commerce
As the popularity of SMS marketing grows in eCommerce we expect to see more and more brands change the way in which they communicate. SMS has been used as a personal way of keeping in contact with friends and family for years – and now we are …
Read more on Business 2 Community