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This was a conference session titled “How to Master Mobile Marketing” from Affiliate Summit East 2012 which took place August 12-14, 2012 at the Hilton New Y…
Is Programmatic Mobile Advertising More Fraud-Resistant?
According to Victor Malachard, whose commentary on the topic appeared at Fourth Source, it's fraud. Among the concerns “for all players in the digital advertising ecosystem, and quite rightly, too, is fraud, in which non-human clicks and impressions …
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Mobile Marketing Emerges as the Ultimate Vehicle for Crossing Advertising's …
Mobile devices offer marketers a solution to the problems typically associated with the final stretch in marketing communication. Since mobile marketing targets prospects on the move, it encourages them to take action close to the point of sale. Push …
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Mobile marketing budgets jumping 36% this year — but tools are still lacking
B2B marketers are attacking mobile with budgets that are jumping 11 percent over the next six months and an additional 17.5 percent over the next 12 months. But it's clear they're not terribly happy with the tools vendors are providing. “Compelling …
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Wireless Watchers crime influences real estate market
300×195 It’s rare for a single person or couple aged under 35 who did not use their smartphone or tablet to the scope of a district … find mobile Watchers Property crime influential mobile market Watchers crime influencing the market real estate ”
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Century 21 Properties Signs National Marketing agreements
Century 21 Real Estate, the cult brand and franchisor of the largest sales organization in residential real estate in the world, announced a distribution agreement to sponsor the inaugural property SeniorHousingNet.com. . Move, Inc., & amp; amp; nbsp is operated; …
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New Era Group Adds mediation booming Denver real estate market
With real estate sales and market buyers increasingly New Era Group has added new staff to cope with the growing demand. The Denver market faster than most of the nation and recovered a continuous influx of new residents is what amp & amp ;; nbsp; …
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