Categories
Online Marketing

10 Revealing Digital Marketing Stats From the Last Week

10 Revealing Digital Marketing Stats From the Last Week
Salary estimates for industry titles and McCann parlaying its "evil" portrayal on Mad Men into a social media win are among the 10 most interesting numbers from digital marketing over the last week. 1. Chief digital officers are the highest-paid …
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Women's Mastermind Maui group to hone online marketing skills
"I launched Women's Mastermind Maui in the summer of 2014 in search of a warm, welcoming and supportive group," shared Danielle Miller, founder of Miller Media. "I'm excited to impart my knowledge through hands-on training. I know it will help these …
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Digital trends shaping the US marketing landscape
The US digital marketing landscape is a vast, complex and highly competitive place. While it's by no means the only player in the digital and social innovation space, many still look to the US as an indicator of what's coming next. Below I've outlined …
Read more on The Guardian

Marketing Amish-made furniture online
They started their online marketing business in 2003 with just $ 1,000. "We had to make money from the very beginning," Jim Miller said. After a modest success with hand-made mailboxes, they found "this Amish guy who had these lighthouse replicas …
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Categories
Social Marketing

Social media: Socialbakers announces analytics, analytics, and more analytics

Social media: Socialbakers announces analytics, analytics, and more analytics
PRAGUE — In our recent marketing tech finance report, we saw that investment in the 2,400 martech companies we track for VB research went massively and disproportionately into analytics. Clearly, marketers bombarded with data are dying for simple …
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CEOs have identified which social networks work for them
CEOs have identified which social networks work for them. Social media is being used by CEOs of top companies more today than ever before, but those top executives have their favorites, according to new research from PR agency Weber Shandwick.
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Clarabridge Buys Engagor, Enhances Engagement, Data Skills
Among a host of other agency deal deals, Publicis Groupe recently bought Italian social-media agency Ambito5; VML — part of WPP's Y&R network — and picked up Shanghai-based social media shop Teein. IPG Mediabrands agreed to acquire Turkish social …
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Categories
Mobile Marketing

EBay Launches New Cost-Per-Sale Ads for Web Sellers

EBay Launches New Cost-Per-Sale Ads for Web Sellers
“Instead, most companies, such as Google Inc., rely on cost-per-click ads, which charge marketers each time someone clicks on a link,” explains Bloomberg. “EBay's new ad offering will help smaller merchants, which make up the bulk of the company's 25 …
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Mobile Marketing Automation: How enterprise companies are dominating
Join us for this live webinar on Thursday, May 28 at 10 a.m. Pacific, 1 p.m. Eastern. Register here for free. In a mobile-first world, those enterprise companies able to engage consumers successfully on their go-everywhere devices are winning marketshare.
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MMW Op-Ed: How Mobile Marketers Can Use Forms to Gather Client Data
MMW Op-Ed How Mobile Marketers Can Use Forms to Gather Client Data The following is an exclusive guest contributed post to MMW from Leeyen Rogers, VP of Marketing at Jotform. For the first time ever, traffic from mobile devices is now nearly 50 percent …
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Categories
Mobile Marketing

Orzly provides DuoStand, a new dual stand for Apple iPhone Watch & amp; amp;

London (PRWEB UK) 30 May 2015

Orzly, a global brand known for mobile accessories, today has a new status for the Apple watch. The Orzly DuoStand was designed to provide a convenient and secure way to load and save your clock every day, with a modern design that can be placed on any offer bedside or desktop.


Keep both devices are turned on –

One of the first items on the market to address both the watch and iPhone, the concept of the design was to find a solution to the challenges that will be most Apple users undoubtedly clock face basis. The dependence of the functionality Follow Apple on the iPhone means that there is a natural affinity between the two devices. Therefore, it is reasonable to assume that those who seek a safe way to indicate its clock or invite a convenient also want the same for their iPhone.


Convenience was the central theme behind this. The DuoStand offers users a simple solution for charging their devices on a daily basis, and eliminating cable clutter around them. The cradle of the clock houses the magnetic charger, so that the user easily via the dock to start loading the clock. Is positioned at an angle of inclination, the clock Apple from the fork at a comfortable angle, which interact with the users of its clock and read messages during loading permits. Lightening The cable can also be provided by the State in order to stay in a place easy to find. The DuoStand uses your existing cable Monitor and Apple iPhone, eliminating the need to purchase additional cables or third parties.


In high-quality aluminum, the rugged chassis and comfortably wide base supports the weight of the clock and phone. The cradle of the clock can accommodate both the 38mm and 42mm sizes clock and will work well with all types of belts. In addition, the integrated phone Sims will keep all iPhone until the iPhone 6 Plus.


Aesthetically the DuoStand reflects the iconic iMac base with simple, elegant finish. Other considerations for colors means that the state will issue Orzly Champagne gold, black and silver, so that users can watch the booth with their iPhone or Apple.


The Orzly DuoStand is now orzly.com, Amazon, Tesco, eBay & amp; amp; amp; various other retailers. To see the DuoStand in action, visit YouTube channel Orzly. For a complete list of accessories for Apple-clock from Orzly, visit http://www.orzly.com code” nofollow “.


About Orzly:

In Orzly, our goal is to offer a variety of innovative and functional accessories for your mobile device.


With experience who was back from a decade more of our forces, not only in the knowledge that we have built, but also in our passion for technology in general. We work hard to not only source, but also the design & amp; amp; amp; create accessories for every need, budget & amp; amp; amp adjustment; Lifestyle.


Follow us:

Facebook at: https://www.facebook.com/pages/Orzly-Accessories/1374225026159264 Code

Twitter at:
https: //twitter.com/orzlytweets code

YouTube at:
https://www.youtube.com/channel/UC32F5reVmWnjp4UrCZY88Ng Code

on Instagram:
https://instagram.com/orzly_accessories/ Code

on Google+:
https: // goo.gl/Yb8GDV

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Categories
Real Estate Marketing

Sereno Group Starts the Year Strong by Attracting a Bevy of Skilled Realtors


Los Gatos, CA (PRWEB) May 28, 2015

Sereno Group announced the addition of several skilled Realtors across its offices in Silicon Valley and Santa Cruz County. In the first quarter of 2015 Sereno added an impressive group, featuring: John Kost, Keli Hemingway, Aileen La Bouff, Katie Williams, Cindy Woodward, Nick Marini, Shaena Strubing, Brandi Tate, and Jane Shen. Each of these individuals bring a creative, community-minded professionalism that blends with Sereno Group’s ethos.

“We are experiencing tremendous and exciting growth. In addition to adding a powerful lineup of new associates, we recently opened our third office in Santa Cruz County, our eighth overall, and are developing plans to expand within our existing markets and into other strategic bay area locations in the future,” said Chris Trapani, CEO and co-founder of Sereno Group. “Each of these agents provides a unique perspective, and brings passion and a generous spirit of community-mindedness to Sereno Group.”

“We take pride in our company’s culture. It fosters a positive environment, which attracts exceptional agents who will in turn provide the highest level of support and service to our clients,” noted Ryan Iwanaga co-founder of Sereno Group, “We are seeing the result of this in our growth and the success our agents are experiencing individually and as a group.”

About Sereno Group:

Open since July 1, 2006, Sereno Group Real Estate has quickly established itself as a market leader by continually attracting top producing agents in the Silicon Valley and Santa Cruz County. During this time, Sereno Group has achieved the highest per agent productivity for residential real estate brokers in the county. In 2014, the company closed over $ 2.4 billion in sales with an average sales price of $ 1 million. In 2014, Sereno Group’s 1% for Good charitable movement donated over $ 400,000 to local charities and community-minded organizations and was recognized as one of the top 50 most philanthropic corporations in the Bay Area. The company, which has been ranked the Best Place to Work in the Bay Area for 5 years in a row, now has eight offices located in Palo Alto, Los Altos, Saratoga, Los Gatos, Willow Glen, Santa Cruz, and Aptos. The 275 agents of Sereno Group sell and serve the Santa Clara, San Mateo and Santa Cruz Counties and points beyond. http://www.serenogroup.com







More Real Estate Marketing Press Releases

Categories
Virtual Marketing

Golden State Warriors experiment with VR

Golden State Warriors experiment with VR
The NBA's first foray into virtual reality came in the 2013-14 season, when they set up a virtual reality camera at a Golden State Warriors game. In terms of marketing strategy, the Warriors, led by visionary co-owners Joe Lacob and Peter Guber – a …
Read more on U-T San Diego

Drone Giant DJI And Top VC Firm Accel Partners Launch A Million Drone
Over time, it may expand the fund beyond $ 10 million. The timing is good: according to this year's report on Internet and other trends from Kleiner Perkins Caufield & Byers's Mary Meeker, the consumer drone market over the past two years looks …
Read more on Fast Company

Report: Apple May Launch Google Now Competitor At June WWDC Event
According to an extensive report in 9to5 Mac Apple is about to bring to market a Google Now and potential search competitor, with comparable “predictive search” functionality. Microsoft's Cortana also features predictive capabilities that Apple's Siri …
Read more on Search Engine Land

Categories
Direct Marketing

10 Years, 12 Brands, and Thousands of Hours of DRTV

10 Years, 12 Brands, and Thousands of Hours of DRTV
During the brief lull between the digital media “newfronts” and the television media “upfronts,” Jason Wiese of the Cabletelevision Ad Bureau (CAB) released a powerpoint paean to a dozen direct response TV stars that will never see an awards runway …
Read more on Direct Marketing News

The Small Business Owner: A One-Man Band [Infographic]
According to a recent survey by small business email marketing provider Constant Contact Inc, 30% of small business owners say having the freedom to try new things and make mistakes is the best part of running a small business. Other perks include …
Read more on Direct Marketing News

Postal Workers to March for Expanded Hours, Services
Thousands of APWU members will rally at postal facilities in 36 states on Thursday to ask consumers to join in their cause. Members of the American Postal Workers Union will hold rallies in more than 85 cities this Thursday in a “National Day of Action …
Read more on Direct Marketing News

Categories
SMS Marketing

Let SMS marketing work for you affordably

Mobile marketing is truly an efficient way to keep all the customers in our databases up to date with details of any new products or services we have available or even the various specials on offer. Compared to the other aspects/avenues of mobile marketing such as mobile web, Apps, games, QR codes, SMS marketing really stands out from the rest of the pack on account of its versatility. This is also because the other techniques all demand fully featured mobile devices in the leagues of smartphones and tablets. Basic mobile phones are SMS (short message service) enabled and this is all companies need their customers to be to have on their phones to make text marketing happen.

Compared to other media such as TV, radio and print, SMS marketing provides a quick turnaround besides being more personal and targeted. This strategy has become a huge favorite with many SMEs because they now have access to an affordable way to be in contact with their target markets. The costs of sending SMSs are incomparable to the sky-high rates of advertising via print, radio and TV; only very few well-endowed businesses can use these forms of media to reach their markets. Marketing via SMS has proven to be very popular with customers as they feel more valued and they have access to a more reliable way to obtain more info about particular products or services.

Many companies are becoming increasingly confident about the effectiveness of using the SMS marketing strategy because most mobile phones owners keep their devices close on a 24/7/365 basis. For many people the mobile phone is a personal device that helps them to manage their day to day lives and therefore it is only switched off on very few occasions. This means that unless the network is down, marketing messages will be delivered to the intended persons without fail, unlike in the case of radio or television whereby advertisements have to be run a couple of times in the day so as to ensure that as many people as possible have received them. What’s more, these SMSs can also be stored for later review in the event that one is too busy to attend to the message immediately it is received.

There are various ways of making SMS marketing more successful and these generally depend on the platform that you rely on to support the whole operation. However, the catch with this strategy is all about creating a customer database. Some companies work with carriers so as to have access to their database of numbers, while others advertise on different platforms where they supply a short code to which potential customers send a designated keyword. The bottom line is that customers should have opt-in and opt-out options, and this is to ensure that the privacy of the mobile phone user is respected. This provision also helps to curb wayward marketers who have the irritating tendency of constantly flooding customers’ phones with numerous marketing messages.

For more information about SMS marketing please visit http://cms.txt2get.com/

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SMS Marketing

Online SMS – Gateway & Marketing

SMS gateway offers a platform which renders sending and receiving of short messages of 160 characters, thereby allowing individuals, organizations, marketing companies to stay connected with friends, employees and potential customers respectively. SMS gateway offers advertisers a great opportunity to interact with consumers by sending unique catch lines and slogans to capture their attention through SMS.

Typically, an SMS gateway provides a system, allowing to and fro movement of text data with or without the use of mobile phones or any such devices. A simple example would be a text message originating from an email. The system has enormous potential which can also be utilized in various applications and systems apart from creating brand identity and brand recall value. Text messages form an integral part of SMS gateway; the only restriction is the length, which is set to 160 characters.

Incidentally the 160 character limit has today become synonymous with twitter’s tweeting demarcation.
No wonder then, SMS marketing has become a rage with advertising companies. It is a relatively new concept as compared to some of the other technology driven techniques. The basic tool is the use of SMS to make a product or service propaganda. This single prong hook makes it a unique merchandising option. The procedure is quite simple. Using the SMS gateway, a simple message is created which highlights a product or a service along with custom logo. Once the template is ready, it is send across to potential customers.
Such a system can be operated from within the organization. If for some reason it is not possible then there are specialized marketing firms who do the needful at nominal charges. However, for the former there are resellers who provide the necessary infrastructure and setup programs.

One of the first groups of entities to make use of SMS marketing was the cellular companies themselves. It was only natural for them to pursue SMS marketing because they had the required technology, customer base and personal information.
The reason for the growing popularity of SMS marketing is the ease of use coupled with other advantages like high response rate and choice of target audience.

But this approach does have its own set of demerits. The limit of 160 characters makes it extremely difficult to capture user attention. This invariably puts a lot of pressure on advertising companies to adopt a more aggressive stance by sending multiple messages, creating a bad image, thereby defeating the whole exercise.

With the advent of online SMS, a web based short message service which enables transfer of short text messages (SMS) to mobile devices, advertisers and internet advertising firms have turned euphoric. Online SMS uses IP or internet protocol to communicate with cell phones and other related devices making it extremely cost effective.

mVaayoo is a trusted name for voice SMS, online SMS in bulk and other mobile value added services SMS gateway and SMS marketing.

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Categories
Real Estate Marketing

Property firm Massive Evaluation Series A $ 20 million; Austin market in focus

Real Massive farm A series of evaluation in Million; Austin market In Focus
Since its creation in Austin in 2013, Real massively 2-29 employees increased, launched 33 major markets in less than 18 months, now offers marketing and real-time knowledge of the market to 4.6 billion square meters of real estate commercial and & amp; amp; nbsp; …
Read more at MarketWatch


Downtown Los Angeles run completely New Condos
Polaris Pacific real estate firm in both units sold last Evo gives regular reports on the real estate market in Los Angeles. The final report of Mars, there are many new condominiums on the way to Downtown last 351 are under construction …
Read more at Curbed THE

Will Caldwell, why it is probably too late to change Properties consumer
The industry spends nearly $ 12 billion a year on marketing, but most agents do not give you a ROI (return on investment) on their marketing spend. Transparency is the future of real estate marketing that builds more confidence of customers. What …
Read more at Inman.com