Tag: Techniques

Categories
Online Marketing

Online Viral Marketing Techniques

Viral marketing aims to get others to spread your marketing message for you without further effort from you once the message is created. The essence of a viral message is that it spreads ever outwards, multiplying as it goes and with a life of it’s own. The secret then is to give people a message that they want to spread or cannot avoid spreading. For us online marketers, the simple message we want to spread is the URL of our website, sales page, landing page, or whatever.

There are of course general viral aims such as raising our profile, but the two main aims are to get back-links that will improve our search engine rankings, and to drive traffic to our site. All methods are not equally effective for these two main aims. Here are five well-known message mediums, with some tips on making them viral. We need to be clear what we are trying to achieve with each.

Mostly for links

Article writing. Use that resource box to the full and include three deep links to your site. You immediately get links from the directory or other site where to post the article, and you’re looking for others to post the article and resource box in many more places so that it spreads virally.

White papers. These work in a similar way to articles, except that they are usually first posted, or given away from, you own site. There are no links initially, but you hope that people will post the paper on their own sites and encourage others to take it up.

Mostly for traffic

These methods make it unlikely that the medium will be used In a way that will provide back-links, but if people read it on-screen they may click the link

Tip: Keep links simple and memorable for people who see them in printed form.

eBooks. Make your eBook free. Put your link in the footnote at the bottom of every page, and where appropriate in the text. Encourage people to give away copies.

Email. Have a text link in you signature box and also possibly your logo with a picture link. Make sure the main text of your email encourages people to forward it to others.

Software. Aim for neat bits of software that contain your link in a way that it will be displayed often in a way that encourages that click – widgets, clocks, simple games, almost anything. But keep your objective in mind. It’s no good having your software passed on to thousands if they never see the message.

Jack Munt is a writer and online marketer. Find more about viral marketing at:
Muntjack.com – Marketing Business

Categories
Virtual Marketing

Create a Vision with the latest in Virtual Marketing Techniques

Listed below is our marketing strategy. Feel Free to read over it and ask questions if you have any.

Communication with customers is no longer a one-way message. Companies must find new ways to communicate with customers rather than at them. From Podcasting to YouTube to blogs, social media on the Internet redefines new ways to interact with customers. GhostLynx will help you engage customers, build customer communities, and most importantly achieve immediate results and growth.

Providing the next generation of marketing, from all of us at GhostLynx, we welcome you.

GhostLynx provides the latest in digital marketing capabilities. We emphasize “vision” here at GhostLynx.

Think of us as your virtual employee, taking your company, services, and products to the world. We spread your vision to millions, putting your name above the rest. Our strategy here at GhostLynx is truly like no other. We help our clients understand the unique nature of online marketing, achieving their marketing goal with Image Creation, Image Delivery, and Image Enhancement. We help you create a virtual presence reaching your existing and future client base.

There are 3 keys successful virtual marketing. Image Creation, Image Enhancement, and Image Delivery. Listed below are these 3 categories and i’ve decided to list a few strategies our company follows.

Image Creation

3D Product Visualization

Web Design & Development

Video Messaging Clips

On-Demand Content Delivery

Logo Design
Image Delivery
Search Engine Optimization

Webx Seminars

Web Hosting

Emailing w/ video links

Widgets

Adwords
Image Enhancement
Industy Award Submissions

Relevant Publications

Discussion Forums

PodCasting

Blogs
To learn more about this feel free to visit
GhostLynx Services

Let’s take a look at a few of these categories

> 2D & 3D Product Visualization- Have a product idea or a sketch? GhostLynx brings your idea to life with 2D & 3D digital imaging.

> Web Design & Development-We create professional web site design, Flash multimedia and corporate identity. Truth be known, most web sites do very little to help their company’s presence. This is simply because most web sites are lacking key components. Proper application of:

Web Best Practices

Strategic Creativity

Search Engine Optimization

Technical Innovation

Savvy Marketing

Sound Business Theory
These things are what separate typical web sites from performance-driven producers.

> Video Messaging Clips-Connects consumers and small businesses effectively. We take your product / company photos and or videos and create a mini commercial. It’s a great marketing tool for you. Great for getting your vision across to your past and future client base.

> On-Demand Content Delivery-Our presentation services will assist you in effectively packaging your message to your clients. We help you present a vision, not just a slide. At GhostLynx we help ensure broad communication of your presentations by optionally converting them to XPS and PDF files for sharing with users on cross platforms. We then help you distribute your presentations through such mechanisms as WebX seminars and YouSendIt.com email distribution.

> Logo Design- Design your company logo

> Video Delivery- With the latest Digital Multimedia capabilities, we create your own personal company/product video. What better way of advertisement! Not only do we host your video for the world to see, we attract clients/consumers to it

> Search engine optimization (SEO)-SEO is the process of improving the volume and quality of traffic to a website from search engines via “natural” (“organic” or “algorithmic”) search results. Usually, the earlier a site is presented in the search results, or the higher it “ranks”, the more searchers will visit that site. SEO efforts may involve a site’s coding, presentation, and structure, as well as fixing problems that could prevent search engine indexing programs from fully spidering a site. Other, more noticeable efforts may include adding unique content to a site, ensuring that content is easily indexed by search engine robots, and making the site more appealing to users.

> Ad words-We create ads and choose keywords, which are words or phrases related to your business. Your ads then appear on Google. When people search on Google using one of your keywords, your ad may appear next to the search results. Now you’re advertising to an audience that’s already interested in you. People can simply click your ad to make a purchase or learn more about you.

> Discussion Forums- Ghostlynx goes straight to your directed audience. We attract clients/ consumers with interest to your vision.

> Webx Seminars-Increase customer, partner and employee productivity with on-demand web meetings broadcasted on the internet. Free yourself from the time and distance constraints and collaborate on-demand with partners and coworkers around the world. Ever price the cost of setting up a meeting outside of the internet? This is just one more innovative way GhostLynx is the next generation in marketing.

The online revolution…traditional marketing approaches have become obsolete. We help developing and developed organizations attain a cost-effective edge in marketing operations. There are now over 1,000,000,000 Internet users…all potential buyers. How many did you reach today? How many found you today?

GhostLynx. Unleash your Vision.

For more information on the subject, download our Free information at

GhostLynx

http://www.GhostLynx.com

Article Source:
http://EzineArticles.com/expert/Robert_Ufford/127670

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Categories
Local Marketing

Affordable Local Marketing Techniques

Effective local marketing is necessary to expand a business and increase profits. Business owners do not have to spend a ton of money to lead a successful advertising campaign. Internet presence, social media, and print media are all tools that do not cost a lot. With a few easy techniques, local businesses can easily reach hundreds of customers.

The first step is to create a website. The Internet is a very powerful marketing tool and its benefits should not be underestimated. Well-designed websites with high search engine rankings can reach thousands of people. Establishing a presence on the Internet is essential for any company to succeed in today’s technology driven world. Local business marketing should always include targeting potential customers through the Internet. Creating a website is easier and faster than most people think. The key to designing a website that will attract visitors is making it user-friendly. Include essential elements such as services or products offered, pricing, and contact information. A website should be well organized, and people must be able to find what they need easily. Hire a search engine optimization expert, so that customers can easily find it when searching for relevant keywords.

Another aspect of the Internet that can be very useful is social media. In recent years, social media websites have become very popular. Millions of people use them every day. Creating an account is easy and can provide many benefits. It is a great way to get exposure, advertise, and communicate with clients. The page should be updated often with any news or specials, and the comment option should be enabled, so that users can leave valuable feedback.

Print media can also be a successful marketing tool. Contacting local media can put the spotlight on a new or existing business and attract more customers who might not have known about it before. Press releases are another way to reach out to local residents. Another way to take advantage of media outlets is putting an advertisement in newspapers and magazines. Include any details that might get a reader’s attention such as discounts or specials.

The Internet is arguably the best way to promote a business. The number of people that can be reached through social media and a well-designed website is limitless. Contacting small media outlets is a great way to target local residents. Take advantage of local marketing tools that are readily available, create specials, and always remain professional to gain and keep a loyal following for many years to come.

 

If you are interested in local business marketing, be sure to visit http://www.local-marketing.com/.

More Local Marketing Articles

Categories
Local Marketing

Local Business Marketing: How You Can Dominate Google With Online Marketing Tips and Techniques

Get access to all the resources mentioned in this video and the 6th method here: http://www.soldwithvideo.com/articles/ranking-1-in-google-isnt-important-and…

Understand these important elements, and you’ll understand how to implement an integrated approach that will maximize return on your local marketing dollars….