'City Rising': San Francisco's Potemkin Village
What the PPIE offered, in terms of marketing, nationalism, politics, and curiosity, can be acquired much more easily and disseminated much more widely now than a century ago. The fall of world's fairs began well before the rise of the internet, but it …
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Virtual Reality: Still Goofy After All These Years
The VR car marketing program has been in pilot testing in Brazil for more than a year. In January, Oculus announced the formation of Story Studio, an in-house group focused on the production of virtual reality movies. To understand the commercial …
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HTC Takes on Sony With Headset That Lets You Roam Virtual Worlds
(Bloomberg) — HTC Corp. is working with Valve Corp. to challenge Sony Corp. and Facebook Inc.'s Oculus as an early player in the virtual reality market. HTC Vive — a set of VR goggles to pair with a controller and sensor towers — uses game developer …
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