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Emcure Pharmaceuticals acquires Canadian company and its marketing arm Marcan

Emcure Pharmaceuticals acquires Canadian company and its marketing arm Marcan
MUMBAI: Emcure Pharmaceuticals, a Pune-based drug maker, has acquired Canada's International Pharmaceutical Generics Ltd. and its marketing arm Marcan Pharmaceuticals in a deal that's expected to bolster the Indian company's global expansion drive …
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Social Media Marketing For Interior Designers — How To Do It Right
When 96% of marketers of marketers are using social media to drive business, you know it's something you should be doing too. But how to do it is not always as clear. Here's a crash course on how interior designers can start leveraging social media …
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[BizTrends 2016] Marketing in the 'Attention Economy'
Never before have brands had to work so hard for an audience's attention. Before a brand can entertain or inform, its communication needs to be noticed. Attention is therefore the most necessary of ingredients for effective advertising. [BizTrends 2016 …
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Manufacturing Alignment Between Marketing And Sales

Manufacturing Alignment Between Marketing And Sales
In an industry where business intelligence and efficiency are key drivers for long-term success, there really isn't any room for marketing to fall behind in these areas, let alone have misalignment with any aspect of the supply chain — especially …
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Startup job spotlight: Marketing Manager at Tab
Right now, Tab is hiring a marketing manager in Toronto. We talked to Tab co-founder and CEO Adam Epstein — now acting as the Canada country manager for Velocity, the company that acquired Tab — about the best parts of working there.
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Hospital's marketing work recognized at awards show
The work, developed by West Columbia-based Riggs Partners, was recognized with six awards, including Best in Show, at the Carolinas HealthCare Public Relations & Marketing Society's annual Wallies and Golden Tusk Awards ceremony, according to a …
Read more on Island Packet

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Latest Marketing News

Marketing Automation heated battle for SMEs as SalesFUSION throws .5M
SalesFUSION resident of Atlanta, a platform B2B marketing automation serve small and medium enterprises, raises $ 13.5 million in a Series B round of financing. Investors include Noro-Moseley Partners, BLH Venture Partners, Alerion Ventures, Tech Square & amp; amp; nbsp; …
Read more at VentureBeat


The 3-step small business secret Marketing
Do not worry: a tendency to think that the most common mistake made marketing is something you do just to get your baby on the legs. But if you want to admit it or not, if you have signed up to be an entrepreneur, you have also accepted a king (or queen) of & amp; amp; become nbsp; …
Read more at azcentral.com


Israel to lift Marketing freeze 454 settlers homes in East Jerusalem
Israeli Prime Minister Benjamin Netanyahu approved the marketing of land for construction of 454 apartments in two settlements occupied East Jerusalem, said a government official. The building of 436 housing units in the settlement of …
Read more at ABC Code
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Ecommerce Marketing

Email marketing is one of the best tools you can use to grow your business on eBay, Amazon and beyond. The ballots, sales and promotions to your customers is one of the best ways to sell more products more often. However, there is an important key to successful email marketing that most people forget, and …The title of your e-mail herself as the title of your e-mail is so important to the success of email marketing campaign depends on it. Because e-mail is an important way In your eBay listings 55 signs your ad title is “map” that allows Internet users find your ads on eBay’s search engine.

With email marketing, the title is a primary goal … To get your email opened! Due to an e-mail does not open ever read. And an e-mail will not open the target of the delete key. Therefore, it is essential to write a title that will be sent to your email and reading. Payoff for you a great title and newsletter will bring you more sales to customers! Motivating people to open email most sellers are usually quite common to send email e-mail headers. For example: EBay seller’s email: Save money! Shop my eBay store for special offers New in my store Check this out! Winter clearance sale and when there’s nothing wrong with these e-mail headers, there is nothing even to pursue some of them either. They are all quite common in the email subject headings.

Of course you can mix generic titles in your email campaign, but use as the exception rather than the rule. You might think that writing an email title takes a lot of exciting work. Not at all! With the knowledge that is close to winning in the next section (and a little help from a tool of writers tried and true) you need to write emails effective titles in no time! 5 Strategies for writing titles get emails opened then we will examine different strategies to 5, you can use to get the mail opened!

Yasir Samad is a head marketing and SEO consultant for Hilal Technology. Hilal Technology provides a wide range of SEO and website design services.

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Marketing Tips

Marketing is crucial in this period. Therefore, there are many marketing job all around. But to build a successful career in marketing, you must follow some tips. Here are 10 tips to help you take control of your career in marketing.

THE PROCEDEURS:

Experience Collect: a marketing degree from the caries much weight. However, recruiters do not only meet the grade. Effective marketing involves a great deal of practical knowledge. Therefore, the more experience you have in this area the best for you. If you are a student, you can gain work experience by choosing to practice in various marketing companies. Some of them are paid internships that will give you some money. Otherwise, even the experience to collect a lot of value.
Choose a company with caution: the name of the company you work for has a key role. You should choose a society in which it is possible for learning and improvement.
Training is crucial: before going to work, training is available to you. Try to learn as much as possible during this period to avoid mistakes at work.
Communicate effectively: communication skills are very important when it comes to marketing. You must be well versed in the language that communicates in trials and those things are absolutely not allowed. You will not be able to impress the customer if you are weak in communication.
Know how to impress: how you behave with customers is very important. You must know how to impress clients. Be polite and courteous to your customers. Greet those you meet. Solve them properly with a warm smile. At the end of the conversation by saying “thank you for your patience,” etc.
Product selection is necessary to choose the products on the market unless you are comfortable with. If you are not happy with some products, it is very difficult for you to sell them. It is an endless variety of products. So do not be a problem. You can take something that you are comfortable leaving out something that embarrasses you. For example, some children might find embarrassing makeup products on the market.
Ask yourself if you believe in the product you are promoting will not be able to convince the customer until and unless you believe in itself a product. The key to success is through honest means.
Teamwork is essential and should therefore share the work and meet with the team that is working. Show your skill and your ability to perform the work at most. But do not underestimate anyone. Avoid any friction and to maintain cordial relations with everyone.
Communicate with your boss at meetings and conferences.
Be passionate about your profession and try to do their work without any pressure from their bosses or colleagues.

Yasir Samad is a head marketing and SEO consultant for Hilal Technology. Hilal Technology provides a wide range of SEO and website design services.

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Marketing

Timeshare Marketing

Trying to have a nice relaxing holiday? Have you heard of timeshare holidays? If you’re thinking of them, there’s a lot you should consider before jumping.

To begin, there are a lot of information and misinformation out there. With the timeshare industry raking in billions, chances are you will meet someone part-time sales renting a timeshare quite high. Think about it: it is an industry holiday. Each business holiday will sell you the idea of ​​vacation. And all areas with as much money as the timeshare industry will do anything to sell you their idea of ​​vacation.

The bottom line is this: Do not believe everything you read. When considering a timeshare vacation, is not due diligence and research of the season. This means that Internet search, talk to people who invest in the region, and research on the economy and the growth potential of the industry. This is important for several reasons, and is always a good option to invest in any property purchase. But the most important reason is simple: time-sharing is difficult to remove. Once you own your value depreciates like a car driving off the lot.

What this means to you as a potential buyer a couple of things. Do not overpay for a timeshare. Instead, try to buy one in the resale market. This will save you thousands of dollars in initial purchase. It can also be much better with your timeshare than paid if a vendor tried to high pressure to buy one. Finally, you can get on top of the line timeshare at an affordable price.

Once you buy, even in the resale market, expect to buy it at a loss. Thus, it is not a typical real estate investment. What timeshare offer is to save on holidays that have spent thousands of dollars? Do your research and you’re on your way to a great vacation.

Yasir Samad is a head marketing and SEO consultant for
Hilal Technology. Hilal Technology provides a
wide range of SEO and website design services.

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Marketing

Comeback or not, Randy Moss is a marketing genius

Comeback or not, Randy Moss is a marketing genius
Even if Moss is truly thinking about playing again, his decision to re-insert his name in the national conversation as the commercial launches is the work of a marketing genius. Otherwise, who would have even shrugged at a guy who has been out of the …
Read more on NBCSports.com

The Power of Imagery in Content Marketing
Not only are consumers sharing visual marketing – they remember it as well. An infographic in AdWeek shared that people remember 80% of what they see or do, versus 20% of what they read. Imagery in content marketing is a “must” if marketers want to …
Read more on Business 2 Community

Pageflex Appoints New Vice President of Sales and Marketing to Join the …
MARLBOROUGH, Mass., Aug. 24, 2015 /PRNewswire/ — Pageflex®, Inc., a leading developer of enterprise variable data publishing, multi-channel marketing automation, and web-to-print solutions; announced today that Susan Farrell has joined the company …
Read more on PR Newswire (press release)

Why you should consider marketing via Google Street View Trusted
Street View Trusted, formerly known as Google Business View, is a tool for businesses to showcase their premises via a virtual tour hosted on the world's leading search engine. Utilising the same technology as Street View, the platform allows …
Read more on Econsultancy (blog)

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Marketing

Vector Marketing

Vector Marketing is a subsidiary of ALCAS Corporation and markets the cutlery products in North America. The company’s sales have increased at 5% but the management is convinced the performance is below par and there is a need to improve the existing marketing strategy or even adopt a different marketing strategy. Some of the issues available include adopting e-commerce, the emphasis to be put on international marketing and domestic marketing and whether to expand the product line. This work will offer an in-depth analysis of the Vector Company and offer recommendations in increasing the volume of the sales. It is also worth noting that this case study will also refer to its competitors and their marketing strategies.

Background

Alcas corporation is the parent company to CUTCO Cutlery Corporation, Vector marketing, CUTCO International Inc and KA-BAR knives. As a subsidiary of the ALCAS Corporation, Vector marketing is charged with the responsibilities of selling the cutlery products in North America. Currently Michael Lancellot is the CEO of Vector Sales North America while Erick Chairman is the Chief executive officer of ALCAS Corporation. The corporation is also doing fine and this is evident from the record sales being registered. However, with a record increase of only 5% Michael Lancellot is convinced that some measures needs to be taken to increase the sales.

The CUTCO international sells the cutlery in the international markets in Australia, Costa Rica, Germany, Korea and Puerto Rico. On the other hand, CUTCO Cutlery is in charge of the manufacturing the cutlery.  The final subsidiary, the KA-BAR knives deals with sport and utility knives.

Currently, the ALCAS Corporation sells its products directly to its customers. However in 1940s to 1970 the company used small and independent distributors. In 1985 the company acquired Vector Marketing Corporation which had a wide distributorship network. The Vector Marketing uses independent contractors in selling the cutlery items and who are paid on commission basis. These representatives are students who are recruited during the school vacation. But there is a need to increase the sales volume and this leads to the evaluation of the direct selling method.

Strengths and weaknesses

The cutlery products are manufactured exclusively by ALCAS Corporation and have been successful in eliminating the outsourcing the production of components. This has been instrumental in ensuring that the quality of its products is maintained. Although ALCAS Corporation has a broad product line it has managed to ensure its product meet excellent quality standards. For instance, CUTCO cutlery is recognized for its quality products such as wedge-lock handle and Double-D knife blade grind. The wedge lock is ergonomically designed and is comfortable to handle. Similarly, the Double-D knife has enhanced features that make it comfortable to use. Indeed, Anderson (2005) argues that the customer value proposition should have characteristics such as good quality of products, a broad product line and innovative product. Vector Marketing lives to this proposition and is able to depend on referrals due to high quality of its products. The company maintains a good relationship with its customers and this is illustrated by the product-replacement system where defective cutlery items are exchanged at no cost to the customer. This is one strategic option besides the customer intimacy (Bijmont & Tammo, 1996).

The Alcas Corporation made a wise decision by acquiring Vector Marketing Canada which at the time was the biggest independent distributor. This move was helpful in accelerating its international expansion pace. With the unsuccessful Vector marketing approach in North Korea the company changed its recruitment approach which increased the sales. The decision to create CUTCO international to deal with the international markets was also another important decision. Global strategies involve creating global associations in order to obtain scale of economies (Cooper, 2000). Such strategies also enable businesses to enjoy the national incentives while accessing cheap labour and materials (Day & Wensley, 1983). This could explain a huge contribution of Vector marketing to the total revenue to ALCAS Corporation.

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PF Hospitality Group, Inc. Announces Completion of Merger With Pizza Fusion Holdings, Inc.


Boca Raton, FL (PRWEB)
July 02, 2015

PF Hospitality Group, Inc. (OTC PINK: KHGTD), announced today that it has completed its previously announced merger with Pizza Fusion Holdings, Inc. (“Pizza Fusion”), a franchisor of organic fare pizza restaurants.

Pursuant to the terms of the May 26, 2015 merger agreement, PF Hospitality Group exchanged 17,117,268 shares of its common stock for 100% of the Pizza Fusion common shares and a warrant to purchase one share of PF Hospitality Group, Inc. common stock at $ 0.25 per share for a period of three years. In addition, Pizza Fusion’s founders, Vaughan Dugan and Randy Romano, each purchased 21,441,366 shares of PF Hospitality Group, Inc. common stock and 1,000,000 shares of PF Hospitality Group, Inc. Series A preferred stock at a price of $ .0001 per share. The shares are restricted and subject to the conditions set forth in Rule 144. Holders of convertible debt in the original principal amount of $ 65,600 agreed to convert such debt into 40,000,000 shares of PF Hospitality Group, Inc. common stock as part of the merger.

Upon completion of the merger, Vaughan Dugan was appointed as the Chief Executive Officer of PF Hospitality Group, Inc. and Randy Romano was appointed as President. Messrs. Dugan and Romano were also appointed to the Company’s board of directors. David Kugelman resigned from his position as Chief Executive Officer and Director.

“Our focus for PF Hospitality Group will be to increase shareholder value by growing the company both organically and through acquisitions,” stated Vaughan Dugan, CEO of PF Hospitality Group, Inc. “We are focused on acquiring key niche verticals and developing new concepts that are agile, which we believe will help us expand our reach in the marketplace and become more robust in the fast casual restaurant space.”

Through the merger with Pizza Fusion, PF Hospitality Group has become a franchisor of pizza restaurants specializing in organic fare free of artificial additives, such as preservatives, growth hormones, pesticides, nitrates and trans fats. The Pizza Fusion brand proudly offers health conscious alternatives and provides its customers with a 75% organic menu featuring an eclectic variety of gourmet sandwiches, salads, desserts, beer and wine. Pizza Fusion evaluates its operations from an environmental perspective in an effort to minimize its ecological footprint and was awarded the “Hot Concept” award by Nation’s Restaurant News in 2010.

The company also owns a 100% interest in Shaker & Pie, Inc., a modern Italian bistro in the heart of downtown Boca Raton, Florida, which is slated to open in the fall of 2015. Shaker & Pie combines wood-fired pizzas with healthy, hearty Italian-influenced street food.

For more information on Pizza Fusion, visit http://www.pizzafusion.com or follow the restaurant on Facebook (https://www.facebook.com/pizzafusion) or Twitter @PizzaFusion. For more information on Shaker & Pie, visit http://www.shakerandpie.com or follow the restaurant on Facebook (https://www.facebook.com/shakerandpie).

About PF Hospitality Group

PF Hospitality Group, Inc. is a publicly-traded management firm which creates, cultivates, and operates innovative and healthy brands within the restaurant and retail industries. PF Hospitality Group focuses on consumer food service concepts, with a specialization around franchised and multi-unit business models in the retail, fast-casual, and traditional restaurant sectors. As the creator and current advisor organization of the global, all-natural and organic pizza franchise, Pizza Fusion, PF Hospitality Group has been on the cutting edge of innovative food service with an emphasis on sustainability and community impact since 2006. Currently with 17 locations throughout the United States, Saudi Arabia, and the United Arab Emirates, PF Hospitality Group is now testing out new concepts it will develop and manage. PF Hospitality Group created “Shaker & Pie,” a new, interactive restaurant concept which combines wood-fired pizzas with healthy, hearty Italian-influenced street food, slated to launch in Q4 2015 out of Boca Raton, Florida. PF Hospitality Group believes that successful investing begins with providing a compelling value proposition paired with a unique and innovative concept, to all business constituencies. Leaning on its extensive resources and depth of team members, PF Hospitality Group is actively partnering with brands who share this vision so that new concepts may be created, incubated, developed and operated with the customer, environment, and bottom line profitability in mind.

Safe Harbor and Forward-Looking Statements

This news release contains statements that involve expectations, plans or intentions (such as those relating to future expansion or financial results) and other factors discussed from time to time in the Company’s OTC Markets filings. These statements are forward-looking and are subject to risks and uncertainties, so actual results may vary materially. You can identify these forward-looking statements by words such as “may,” “should,” “expect,” “anticipate,” “believe,” “estimate,” “intend,” “plan” and other similar expressions. Our actual results could differ materially from those anticipated in these forward-looking statements as a result of certain factors not within the control of the company. The company cautions readers not to place undue reliance on any such forward-looking statements, which speak only as of the date made. The company disclaims any obligation subsequently to revise any forward-looking statements to reflect events or circumstances after the date of such statements or to reflect the occurrence of anticipated or unanticipated events.

Corporate Relations:

Nicole Biscuiti

(561)445-0447

nicole@biscuiti.com

PR Director, PF Hospitality Group







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Curaçao hosts Celebration Pre-Independence Day in Tucson store

Curacao Tucson Store


Tucson, Arizona (PRWEB)
June 28, 2015

Curacao in Tucson, AZ is ready to celebrate Independence Day with an event open to the public pre-independence on July 1 from 18.00 bis 21.00 clock. “We want to bring the party atmosphere at the beginning so that our neighbors will set the mood. Curaçao has traveled a great plan for our families and enjoy,” said Tammie Christensen, director Curacao Tucson Store.


The event program includes an evening of fun activities outside and inside the store. The general public can bring their families to enjoy the climbing wall, inflatable slides, and musical entertainment. Inside the store, there are food stations serving hot dogs, snow cones, popcorn and be. Activities for children include face painting, arts and crafts, and a special appearance by FC footballer Tucson. To conclude the festivities, a fireworks show is planned from the store roof for 09.00 hours.


“We are very pleased to offer our local customers Tucson enter this great opportunity to entertain their families and enjoy a holiday, a no cost to them,” said Dov Rackliff, senior vice president of retail Curacao.


responsiveNews on Curacao

Curacao is one of the leading companies in the distribution sector in the market, they have a presence; its chain of department stores routinely included among the top 50 electronics stores and devices in the United States. The fresh new image, the more its cultural department, Curacao fixed for the future attracts a broad base of buyers. Each of its 11 stores in California and Arizona is one with an average of 100 thousand square meters, offers its customers a wide range of products, services and its owner credit. Curacao is good, how to capture the consumer, known for innovation and marking trends for three decades. Was founded in 1981 and is based in its main business in downtown Los Angeles. Curaçao has branches in California, Arizona and Nevada soon. For more information, visit: http: // www .icuracao.com code.

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