Ideal Group transfers online marketing to CMA Digital
Ron Nayee, operations director of CMA Digital, said: "I look forward to stabilising Ideal Group's marketing growth in my new role. When CMA first started working with Ideal Group, it only had one core marketing faction. Due to its rapid growth in …
Read more on PR Week
MySpace – what went wrong: 'The site was a massive spaghetti-ball mess'
In 2015, Sean Percival is a partner at Silicon Valley seed accelerator 500 Startups, but from 2009 to 2011, he was working at MySpace as its vice president of online marketing – just as the social network lost its crown to Facebook. In a speech at the …
Read more on The Guardian
Survey: Businesses Plan To Increase Internet Marketing
A new survey of small- and medium-sized businesses (SMBs) revealed plans for increased spending on internet marketing in 2015. Administered by BrightLocal, a local SEO company, the survey found that 37% of SMBs planned to increase their internet …
Read more on Advertising Specialty Institute (press release)